Eric Rhoads’ Art Marketing Boot Camp [DVD] [DVD]
Eric Rhoads has built and marketed businesses and consumer products for over three decades. He shares the principles to achieve success and guarantees that if you spend the appropriate time, you’ll double your art sales in each of the next five years, and you’ll achieve your goals and live the life you’ve dreamed about. If you’ve been repeating the same mistakes and not getting the progress you desire, this DVD will help you see what you can change to make a significant difference in your career and your life. Want to sell more paintings, more quickly, and earn what your art is really worth? You love creating your art, and you’re probably very good at it. But when it comes to marketing and selling your artwork, that may be a different story. It would be a lot easier if sales just happened, but most successful artists — most well-known artists — have mastered the art of marketing their work. Few artists become known by accident; most make things happen through a very specific marketing plan. Sound difficult? It’s not. If your goal is to sell more artwork, increase your visibility, and have more people desiring to own your art, Eric Rhoads’ Art Marketing Boot Camp will provide you with a step-by-step guide. Three sessions cover these important marketing elements: Laying the foundation for success. Marketing begins with knowing what you want to do and where you want to go. Rhoads spends this first session discussing how to prepare yourself for success, including techniques to help you understand your priorities and what is important in your life; how to define the life you want to live; how to set, work toward, and measure goals; and how to make sure your goals fit with the “ideal life” you have designed. This foundation is a critical first step, but it’s one many marketing courses ignore.
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